La Savoureuse, a traditional French baguette made with Label Rouge flour

Tradi'Verte®: A French Tradition Committed to Climate Action

With its authentic flavor, crispy crust, and generous crumb, Tradi'Verte® offers artisan bakers a solution that combines tradition and commitment.

Tradi'Rouge, the Label Rouge “Tradition Française” baguette
 

With Tradi'Rouge®, offer your customers a “Tradition Française” baguette made with Label Rouge flour, an official mark of quality recognized by consumers. A solution that combines high standards, traceability, and a celebration of baking expertise.

La Croquise, the first traditional French baguette committed to climate action

Since 1995, La Croquise has been carrying on the tradition of French artisanal baking. Today, it is taking its commitment a step further by contributing to the development of a low-carbon supply chain, from farmer to consumer.